Petra Stušek, M.Sc, Managing Director, Visit Ljubljana – Ljubljana Tourism What would you highlight from Ljubljana’s tourism strategy – the milestones and your future vision? In general, what we are really focusing on is the actual management of tourism flows, such that tourists come through all year round and that they stay longer, that they spend more and that they come back. In addition, we are creating a quality tourism offer in the city centre, the outskirts and in the region because, primarily we lead the tourists to the city centre, so that they have a quality experience while they are here. Also, because the city centre has its limits and the citizens also love the city centre, that means there are periods when there can be too many people at the same time. This is why we give tourists the highlights, how to spend time out of the centre, and in the future we will establish so-called cultural quarters in other parts of Ljubljana encourage event organisers to hold their events in the other parts of Ljubljana and if necessary, we can advise them with the infrastructure development. Another highlight is the citizen’s satisfaction, so they are happy with… Read full this story
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